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Have you ever heard the question, "Who do you know that knows........?" What exactly does that mean to you personally? How do you use this in your business AND in your life? I believe that creating strategic alliances is the spice needed for your business and life to flow smoothly. Perhaps you think you need to separate your business and your life, yet they are one movie, with you as the main character. This means that if one area is a little off, both areas will experience challenge.

So, what is a strategic alliance? In my world, this is a partnership of sorts created with another individual/company which brings forth mutual results. Strategically placed in the marketplace, each of you stands to benefit from the promotion of the product and/or service. Take a moment to think about your business and your life. What are the areas of struggle? Where are you drained and frustrated? Now take an additional moment to think about who you know in your immediate circle of influence who might have an answer to your challenge. On the flip side, please take a moment to think of the many benefits of your product or service. Make a list and then think of who would benefit (or has benefited ) from what you do? Who are your "Raving Fans" as Ken Blanchard would ask?

Gathering this information is critical to selecting alliances that work for you. It may seem like a bit of work and with your already full life, it may be a bit of a challenge to complete the process. What I can tell you is that once the initial thought process is implemented into your routine, you will see the matches on a regular basis -- a routine which happens naturally.

Strategic Alliances bring with them amazing rewards....from increased profits to claiming time to spend with your family. You don't need to have hundreds of them -- just a few will do. Start today to get more out of life by taking advantage of all the opportunities given to you.

Coaching Challenge

As we near the end of another year, take the opportunity to answer the following questions:

Now take an additional moment to think about who you know in your immediate circle of influence who might have an answer to your challenge. How will you contact there individuals during the coming month to set strategic alliances for the coming year? Focus on one or two initially and build the muscle gradually. If you force it, it will be work and you might drop the ball. If you make it fun, you will indeed move forward to create amazing opportunities!! Keep me in the loop as this takes on momentum. I love to hear your success stories!!

October 2003
Welcome! Welcome to Work/Life Success Strategies! This email newsletter offers the top resources for helping you find effortless solutions for all of your life and is broadcast by Edie Pereira Hulbert, MCC, of Spirit of Small Business. I enjoy guiding people to their inner wisdom and assisting them in being artists of their soul, their business and life. I will support you in doing what you love and loving what you do. If you received this issue from a friend and want your own FREE subscription, click here, or if you have missed any of the past issues, visit the archives here. If you find value in this newsletter, I invite you to share it with someone you care about who could benefit.
In This Issue: Success Strategy: Creating Strategic Alliances That Work For You Edie's Book Club: SmartMatch Alliances Telebridge Rental About Spirit of Small Business
Quote: In healthy communities of the future, the old spirit of competition will give way to the power of collaboration. Society is too complex for individuals to go it alone anymore. As the generations establish common ground, they will learn to appreciate one another for their disparate talents. ~~ Lewis Jaffe, found of 21st Century Networking, in FAST COMPANY magazine	Creating Strategic Alliances That Work For You Have you ever heard the question, "Who do you know that knows........?" What exactly does that mean to you personally? How do you use this in your business AND in your life? I believe that creating strategic alliances is the spice needed for your business and life to flow smoothly. Perhaps you think you need to separate your business and your life, yet they are one movie, with you as the main character. This means that if one area is a little off, both areas will experience challenge. So, what is a strategic alliance? In my world, this is a partnership of sorts created with another individual/company which brings forth mutual results. Strategically placed in the marketplace, each of you stands to benefit from the promotion of the product and/or service. Take a moment to think about your business and your life. What are the areas of struggle? Where are you drained and frustrated? Now take an additional moment to think about who you know in your immediate circle of influence who might have an answer to your challenge. On the flip side, please take a moment to think of the many benefits of your product or service. Make a list and then think of who would benefit (or has benefited ) from what you do? Who are your "Raving Fans" as Ken Blanchard would ask? Gathering this information is critical to selecting alliances that work for you. It may seem like a bit of work and with your already full life, it may be a bit of a challenge to complete the process. What I can tell you is that once the initial thought process is implemented into your routine, you will see the matches on a regular basis -- a routine which happens naturally. Strategic Alliances bring with them amazing rewards....from increased profits to claiming time to spend with your family. You don't need to have hundreds of them -- just a few will do. Start today to get more out of life by taking advantage of all the opportunities given to you. Coaching Challenge As we near the end of another year, take the opportunity to answer the following questions: What are your areas of struggle? Where are you drained and frustrated? Now take an additional moment to think about who you know in your immediate circle of influence who might have an answer to your challenge. How will you contact there individuals during the coming month to set strategic alliances for the coming year? Focus on one or two initially and build the muscle gradually. If you force it, it will be work and you might drop the ball. If you make it fun, you will indeed move forward to create amazing opportunities!! Keep me in the loop as this takes on momentum. I love to hear your success stories!!
Buy it today at Amazon!	Edie's Book Club SmartMatch Alliances Authors: Judith Feld and Ernest Oriente SmartMatch Alliances offers a win-win approach to growing your business. The strategy involves teaming with a non-competitive partner who is offering products or services to the same clients, customers, and prospects you want to attract. The authors provide an eight-step strategy for implementing this approach. They provide the tools and direction for in-depth analysis in choosing alliance partners that strategically offer you the greatest opportunities. They also emphasize the importance of identifying alliances where each partner gains equally from the relationship. The book has worksheets and checklists for working through the process. There is also a companion Alliance Journal to further assist you. This book enables you to identify and target your audience with precision. Using the approach outlined in the book results in accelerated business growth and efficient use of resources.
Contact us: 585-529-5204 (voice) Rochester, NY Email	Telebridge Rental Do you want to offer teleclasses but don't know where to find a telebridge? Do you need to meet with several colleagues at once but don't have conference calling? Try telebridge technology! We offer 30-person bridge rentals for only $15 per hour! Email Edie with the dates and times you need to reserve your space today! About Spirit of Business Work/Life Success Strategies is written and produced by Edie Pereira Hulbert of Spirit of Business. If you have any questions or comments, please let us know! We Want Your Stories! Please send in stories about the work and life strategies that have worked best for you. Share! Feel free to forward your copy to anyone you think might enjoy participating! We request that you keep the broadcast intact, including our contact, copyright and subscription information. Copyright 1997-2005 Edie Pereira Hulbert. All Rights Reserved Worldwide.

Work/Life Success Strategies

Igniting the heart of your company

October 2003

Welcome!

In This Issue:

Quote:

Creating Strategic Alliances That Work For You

Coaching Challenge

Edie's Book Club